Beyond the Pill’ Approaches in Neuroscience
Speaker: Narayan Ph.D., MBA– Senior Director, Integrative Solutions, Neuroscience, Janssen Pharmaceuticals.
As pharmaceutical industry as a whole moves into a more challenging phase, the current model of relying on block-busters designed for the ‘average patient’ is increasingly under pressure. All stake-holders (payers, patients, physicians) expect more customized solutions and increased value proposition from pharmaceutical products.
We, at J&J Neurosciences, are embracing this challenge by focusing on a more personalized and holistic approach to therapeutic intervention that goes beyond the ‘pill’, to offer ‘integrative solutions’ for preventing, diagnosing, treating, and monitoring neurodegenerative and neuropsychiatric diseases.